Roll up your sleeves

“Roll up your sleeves” – Myanmar has been rolling up its sleeves for sustainable and responsible tourism since the late 1990s. Since 1995, the Southeast Asian “Land of the Golden Pagodas” has been taking part in the world’s largest tourism fair, the ITB in Berlin. In 2012 there was a premiere.

For the first time, the Ministry of Hotels and Tourism of the Republic of the Union of Myanmar and the Myanmar Marketing Committee jointly addressed the international media. WörterSee advised the Ministry and the Deputy Minister of Tourism of Myanmar, U Htay Aung, before the press conference and organised the press conference, from the invitation to the follow-up.

A successful start for the ministry and for us the task of organising the ministry’s communication at the world’s largest tourism fair for another four years.