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Ministry for Hotels and Tourism of the Republic of the Union of Myanmar – Media Relations

Roll up your sleeves” – Myanmar rolls up its sleeves for sustainable and responsible tourism since the late 1990s. Since 1995 the South East Asian country represents itself at the world’s largest tourism trade show, the ITB in Berlin. In 2012, however, there was a première:

For the first time ever, the Ministry for Hotels and Tourism of the Republic of the Union of Myanmar and the Myanmar Marketing Committee made themselves available to international media. WörterSee Public Relations advised the Ministry and the deputy minister for tourism of Myanmar, U Htay Aung, prior to the conference and organised the press conference from invitations to wrap-up.

This event marked the successful commencement of our cooperation with the ministry. We still organise the press conference at the ITB every year.

Photos: Julia Alice Treptow

Leistungen

Consultation of the ministery for tourism, public relations conceptualisation, organisation of the invitation process, conducting of the press conference, press releases for international trade media and consumer press, processing and evaluating the press conference.